Week 2 – M740 – RALPHY GETS ANIMATED..?

Week 2.1 – 24th September. 2021

Warming up – Market research begins…

This week kicks off with watching videos, that will help us to understand the process of making a game that is ideally formed, from our background research and analysis of our target audience, age, genre, and by strategising ways of selling our products, and getting a better understanding of what sells and who the competition is.

Boxleiter Method

Heres an example of how the Boxleiter Method is displayed, when purchases has been made on Steam.

I understand this method, to be a way of helping the game developer to not only see how their sales are going on Steam, but to help you see, exactly how the total of games sold is worked out, compared to the total amount of views.

Factors Affecting Game Sales on Steam

This GDC talk in 2018, is a talk that I really enjoyed, its helped me clarify how popular each genre is. Infinite Monkeys Entertainment’s Erik Johnson analyses trends in the Steam marketplace;